February 27, 2012
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Research Brief
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Applications and Technologies Collaborative
Learn how integration of traditional customer relationship management with the increasing use of patient portals and personal health records can offer new opportunities to capture, engage, empower, and retain patients in a cost-effective way.
May 01, 2012
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Research Brief
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Global eHealth Executive Council
GLOBAL EDITION — Learn how integration of traditional customer relationship management with the increasing use of patient portals and personal health records can offer new opportunities to capture, engage, empower, and retain patients in a cost-effective way.
January 10, 2011
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Calculator/Forecaster
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Marketing and Planning Leadership Council
Supports the development of customized, color-coded marketing dashboards that highlight department activities for the purposes of monitoring, tracking, and presenting performance status to executives.
March 23, 2012
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On-Demand Webconference
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Crimson Market Advantage
A refresher training opportunity for existing users highlighting the latest functionality and advanced analytics available to the membership.
June 11, 2009
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Calculator/Forecaster
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Marketing and Planning Leadership Council
Helps marketers conduct meaningful ROI assessments on direct outreach campaigns that include control groups.
April 17, 2012
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On-Demand Webconference
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Health Care Advisory Board
This webconferences shares lessons learned from UPMC’s provider-led population and health plan management experience and early insights from Evolent’s Health System partnerships.
Study
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Cardiovascular Roundtable
CV disproportionately contributing to hospital's bottom line In terms of financial significance to the hospital at large, cardiovascular services dominate all other service...
Toolkit
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Marketing and Planning Leadership Council
Resources for maintaining or increasing patient volume.
Study
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Cardiovascular Roundtable
ROI assessment the top challenge Given the potentially substantial costs of pursuing physician and consumer marketing, program leaders should prioritize measurement of the...
June 14, 2012
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Webconference
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Crimson Market Advantage
Learn about new releases being made to Crimson Market Advantage during the second quarter. We will walk through new functionality and early use cases to offer insight into how members are utilizing new release content to their advantage.
